Holic Design

Holic Design is positioned as a specialist in business photography, focusing on application photos, business portraits, LinkedIn/Xing profile images and employee photography. Founded by Dunja Krefft with years of experience in design, marketing and web development, Holic Design brings more than technical skill — it blends image language with brand understanding. Why choose Holic Design? Because application photos are more than a neutral backdrop and good lighting: they need to convey professionalism, personality and fit for the desired role. Dunja combines a sense for aesthetics with a practical understanding of positioning and target audiences. The result are images that are technically excellent and strategically effective—for applications, career pages and professional networks like LinkedIn and Xing. What makes Holic Design stand out: a holistic approach. Born from a love of design and agency experience, the visual style presents you as a personal brand. Collaboration emphasizes a relaxed atmosphere: a short pre-shoot briefing, styling and posing tips, a tailored lighting setup and professional retouching. This produces natural, confident portraits even for camera-shy clients. How the process works: we begin with a briefing to clarify goals and required formats (application, online profiles, company site). On shoot day we create a calm, focused environment. After selecting images, Holic Design performs targeted editing—color correction, subtle retouching and delivery in web-optimized formats for LinkedIn/Xing as well as high-resolution files for print. For businesses Holic Design also offers employee photography: consistent business portraits for team pages, corporate profiles and internal use. The background in branding and web development ensures portraits integrate seamlessly into corporate identity. In short: Holic Design provides application photos and business portraits with thoughtfulness—beautiful, purposeful and on-brand. If you need a photo that speaks for you, Holic Design supports you professionally from concept to final image.