Markenfotografie

As an advertising photographer and filmmaker based in Dresden, I create application photos and business portraits that do more than look good: they convey personality, competence and trust. With over 15 years of experience I follow the principle “authenticity beats perfection” — instead of rigid poses, I capture genuine expressions that truly connect with employers and clients. My approach to application photography is focused and understated: I reduce the image to what matters and concentrate on authentic expression. Small details — posture, a gesture, the eyes — often make the decisive difference. Before every shoot we have a short briefing: Which role are you applying for? Where will the images be used (online application, LinkedIn, Xing, company site)? What feeling should the photo evoke? Based on this we shape the visual concept together. Process and working style: I create a calm environment that allows people to be themselves. I shoot in a compact studio setup or on location, depending on the desired look and your industry. During the session I combine empathetic conversation with clear guidance so that natural, usable portraits emerge. Image selection and subtle retouching are handled carefully afterwards, ensuring professional results without an artificial look. Why choose Markenfotografie? My background in sales and corporate photography gives me a clear sense for communication that works. Whether you need an application photo, a LinkedIn profile picture or a business portrait for your company website — I deliver imagery that makes your professional identity visible. Let’s create your application photo together: honest, concise and effective. Contact me for an initial consultation — available locally in Dresden and the surrounding area.